Tuesday, December 14, 2010
A Question About Rates...X Rated
My name is X and I'm a recent XXX grad working in X. We've met a couple times before and I was wondering if you might be able to answer a question for me. Since graduating I've mostly been doing work for various collectible card games and board games which tend to dictate up front just how much they're going to pay you. But I have a sci-fi publisher (XXX Books) asking how much I charge for cover work, and the question has thrown me off a bit. If you don't mind my asking, what do you charge for cover work? I'm certainly not looking to compare my work to yours, but I don't want to lowball myself or undercut the market either. In any case, any light you could shed on the subject would be extremely helpful. Thanks in advance and have a great day!
Professional Artist and Illustrator
123 X St., Apt X
X, X 43202
Publishers usually pay somewhere between $1500-4000 for a cover. Depending on how interested you are in the job, how much artistic freedom you get, how quick the turn around is, or how much exposure you'll get(is this a well known publisher?), you may feel inclined to charge more or be willing to do it for less. I'm usually willing to work with a lower budget if I get the opportunity to have some freedom and do a really strong piece for myself. Hopefully, you can do the good work and get paid top dollar.
An art director will usually give you the info when they inquire about your availability ie budget, deadline, size etc. If they don't give you any of the info don't be afraid to ask.
"Hi Art Dir X,
Thanks for contacting me. I'm looking forward to working with you on this project. Could you please provide the synopsis, deadline, size, and budget for this job?"
Something simple like that or however you want to address it. But getting the information is a must before signing on to a job. That way you can make the most informed decision.
Also, I would take the "Professional" out of your title. It is assumed that you are already a professional. You don't want it to look as if you're overcompensating for lack of work. I'm not sure you need to give your addy or phone # either unless asked. I like it nice and simple. Just my opinion. You should also make your website a live link so it's easy for anyone to just click on it as opposed to copying and pasting.
Hope that helps,
Any other tips? please post them:)